//August

Why Celebrity Sponsored Posts Shouldn’t Exist

Celebrity endorsements are not a new marketing concept. It is a time-honored marketing tool, dating back as late as 1930s for radio advertising, 1950s for TV advertising and as recent as 1990s for the internet. This framework hinges on borrowing a celebrity’s star power to build product awareness. The strategy behind celebrity endorsements are to [...]

By | 2017-08-29T14:58:13+00:00 August 28th, 2017|Business|0 Comments

What are Your Chances at Life?

Her are your chances statistically at life: Chances of becoming a millionaire: 1% Chances of becoming a billionaire: .00002% Chances of winning the lottery: .000001% Odds of getting a royal flush on your first five cards: 1 in 649,740. Odds of becoming U.S. President: 1 in 323,100,000. Odds of winning $340 million jackpot in MegaMillions [...]

By | 2017-08-16T20:05:26+00:00 August 16th, 2017|Motivational|0 Comments

How BlockChain Is Creating The Next Digital Revolution

In the past few decades, a few major changes in technology have led the evolution of the digital world. First, in the 90s, the advent of the mainstream internet allowed digital advertising to be born. As the industry matured, in the late 2000s, the programmatic marketplaces revolutionized the landscape which created much needed automated efficiency. [...]

By | 2017-08-10T16:38:02+00:00 August 7th, 2017|Business|0 Comments