The definition of a “Doer” is someone who bleeds the Company’s vision and believes the greater purpose. When asked to jump, their only response is “How high?”
A thinker is someone that will question why they need to jump; why everyone needs to jump; why there is even a purpose to jump. And, by not realizing that as an analogy, they forget the real purpose of why they are an entrepreneur.
When asked how to get from point A to B, the doer will find the shortest way to execute the journey. The thinker will procrastinate and seek all the reasons why the journey should even take place.
Every company, in its early stages, needs a progression of people who will grow with the company. People who understand the dynamics of how the business model may change. People who understand the processes can change and can adapt quick. People who can make the company more efficient. But, most importantly, on a basic level, people who can execute.
Thinkers, on the other hand, they’re the detractors. They are the ones who over-think and over-analyze. Their mindset becomes “Analysis/Paralysis” before they execute; leaving an end result of zero deliverables. They become vindictive. They become the least favored in your company’s culture, and your company’s DNA.
Entrepreneurship is about risk. Entrepreneurship is about timing. Entrepreneurship is not about what you did yesterday, or what you did last week. Nor is it about what you did last month. It’s about what you’re going to do now, and what you’re going to do tomorrow. That’s the difference between a doer and a thinker.
You can think all you want, but not when you’re willing to press play and step into reality, you will get nowhere. You must realize when you press play, you will be judged by your actions, your performance, your work, and your ethics. That’s when you put everything on the line, and execute.
It is what makes you a doer, a contributor, and a valued asset inside an organization. Thinkers, on the other hand, stop people from growth. They stop the real core ideals of entrepreneurship, because they just want to analyze.
Philosophy is great when applied to deep thinking. But, you know what? That’s why they call it philosophy, not entrepreneurship.
If you want the first five people on your dream team to succeed with your idea; and, if you want your first twenty people to actually make your product valuable and revenue-generating, then you better make sure you got your doers and you leave the thinking to yourself. I’m not saying surround your self around followers in your organization, everyone should have a voice. But, business is not a democracy. It has an executive branch that makes the decisions for a reason.
“To want to be ambitious, and to want to be successful, is not enough. That’s just desire. To know what you want. To understand why you’re doing it. To dedicate every breath in your body, to achieve… if you feel you have something to give, if you feel that your particular talent is worth developing, is worth caring for, then there’s nothing you can’t achieve.”
And, that’s what Doers manifest. That’s why they are our unsung heroes of our organization. Well all need more Doers. Always recognize and reward their execution.
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